“A COMPARATIVE STUDY ON CUSTOMER PERCEPTION TOWARDS ONLINE EDUCATION”

Abstract

The purpose of this study is to examine student perceptions of learning and course satisfaction of online courses compared to face-to-face (F2F) courses. The general trend in increasing online course offerings has been exacerbated by the Spring 2020 COVID closure and forced conversion to online formats. Approximately 400 undergraduate and graduate students from a mid-sized, moderately selective public university were surveyed and asked to answer four questions relating to perceptions of learning in online and F2F courses.